Now, for the first time marketers can reach the highly desirable iPhone user demographic with iPhone-optimized landing pages using a new platform framework introduced today by ion interactive. The ion LiveBall iPhone framework gives marketers another channel-optimized opportunity by taking advantage of the iPhone’s superior mobile web user experience. When users click on an ad from their iPhone, they’re delivered the very best landing pages possible, one which is optimized for the iPhone and more likely to convert users into customers. For iPhone users, it means zero to minimal scrolling or zooming on ads - less ‘point and flick.’

read it here prweb.com